We’ve provided Google Ads campaign management and optimisation services to Murdoch University to help them run highly successful search engine marketing campaigns. We managed to significantly increase the click through rate on advertisements and decrease the cost-per-click and effective cost-per-acquisition.
Gerard Brancato, Senior Online Marketer at Murdoch University recently sent us an email that we would love to share with you:
Living Online was engaged by Murdoch to provide search marketing services for our 2012 Southbound campaign. Their expertise enabled us to cost effectively achieve an active dialogue with nearly 5,000 competition participants, a dialogue that continues to present. Their skill in the search space has helped Murdoch significantly increase the reach and effectiveness of a number of key campaigns. We anticipate continued success working with Living Online on a range search projects going forward. I would recommend them to any organisation looking to improve their marketing portfolio with highly effective, capital efficient activities.
Senior Online Marketer