New Snapchat Update Upsets Users You may have noticed that Snapchat rolled out a major update, which drastically changed the layout of the popular social media app by splitting friend content and media/publisher content. The update wasn’t a hit and many users weren’t happy with the changes- complaining that is was now harder to find […]
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Everywhere you look right now, there is talk about cryptocurrencies. Bitcoin, Altcoin, mining, exchange rates and blockchains are in the news every day. Every move on the cryptocurrency exchange makes headlines. Glancing at the rise of the Bitcoin over the previous year it is clear that the popularity of the currency has been exploding, even […]
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The Biggest Social Media Updates Of 2017 You Need To Know Not a week passes by without a new feature or update being released on one of the social media platforms you use. It can be challenging to keep up with them so we have compiled the ones most likely to impact your marketing and […]
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Remember when your mother used to yell at you for sitting too close to the television screen? You should only hope that you will never encounter her reaction to the current onslaught of virtual reality headsets bursting onto the tech scene. The Oculus Rift, HTC Vive and Samsung Gear are just a few of the […]
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As a topic of discussion over the past few years, it’s finally happening. As of November 1, Google will be charging GST on all AdWords spend. For small to medium sized businesses, this means that advertisers will need to fork out an additional 10% of their media budget to go towards tax. So why hasn’t […]
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It appears that Google is currently in the works of testing a new layout where Google My Business listings appear at the top left of the search results, instead of in the traditional top right hand side location.
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My brother and I are huge fans of Game of Thrones. Yes, forgive us, our taste in TV entertainment isn’t particularly unique, but nevertheless we were jittery with anticipation for the release of the season 6 trailer earlier this year. One day whilst scrolling through my Facebook feed, the YouTube trailer pops up and I waste […]
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Programmatic Advertising is quickly taking over both the digital, and traditional marketing channels in a monumental shift of advertising budgets. This multi-billion dollar trend has spawned a frenzy of articles and guides aiming at explaining this emerging discipline. But here is the problem: programmatic advertising remains very complicated and confusing. So with this post I’ve […]
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You won’t automatically turn into Will Smith from iRobot, Tom Cruise from the Minority Report, nor will you start seeing Lightning McQueen cruising the streets. What you can expect however, is a self-driving car that will gift you ‘time’. Time is the highly palatable by-product of what self-driving cars, or autonomous vehicles will offer users. […]
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The only constant in the world of digital marketing is change. Competition is heating up as billions of dollars in marketing budgets accelerate the shift to online channels, generating increased demand for limited inventory. New never before seen job roles like “growth hacker” are being created to help manage increasingly large investments. Powerful tools have […]
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